Now a days you find so many blog on net- either a personal blog or blog focused on profession acceleration.
In the last few years
blogging has grown so greatly. Presently, there are blogs for almost everything
on earth such as losing weight, fitness, DIY gardening(do it yourself) , learning a
new language, advancing a career, or even making money online. As blogging
developes, so are the anticipations of readers and standards required of
bloggers.
Not all blogs are created
equally - Some lack focus while others lack purpose.
When you are just starting
out a new blog, you should really think of
how you can make it a successful one?
It is unfortunate that so
many people jump on the blogging trend not taking their time to familiarize
themselves with the basis or fundamentals of blogging and how to use it for
online lead generation, and these group of persons do not go very far because of
two main reasons. First, is that they fail to understand their roles, and secondly,
they don’t meet the anticipations of their audience or readers.
Now, for you to avoid any
such scenario or occurrence or experience that is why i have written these
article, here, you will know the fundamental things should consider before
creating your blog.
Especially those that are asking
me, i want you to carefully go through what i have in stock for you.
1. What’s the Purpose of Your Blog?
WHY BLOG? …………Do you create it just because others have
a blog or your all friends all have their own blogs ? - You shoud know the clear
purpose or aim of creating your blog.
There are numerous types of
blogs and reasons for blogging, from networking to building brand authority,
expanding your reach online, growing a business, providing oneself a creative
outlet, and many more.
One of the benefit is that
allot of people uses it as a platform to make great cash(money) – if not turning their blog into a full-time
revenue stream.
Blogs can directly earn
income by monetizing them. In most cases, people monetize their blog by taking
on advertisements.
But the purpose of your blog
should be tied to your objectives and goals and it should be realistic.
Do not expect to get positive
results immediately when you start blogging. when you realize the impact that
your blog is going to have on an audience then, you can only achieve the
desired results. The bottom line is that you should have a purpose that will
help you engage and inspire your readers or audience excellently.
While others create blogs for
pleasure, others create blogs to educate and inform their target audience.
2. Your Target Audience
At the time you decided to
set up a blog, you should already have in mind the audience that will access
and read your blog. Do not just assume that everybody that comes across your
blog will read it.
The only set of people that
will read your blog posts are the people who obtain value from the information
that you publish and share. So increase the productivity of your blogging,
by researching more about your audience, know their; (i) preferences, (ii) concerns,
(iii) expectations, (iv) needs, and (v)their interests, by making this research
it will guide you when writing posts for your blog.
Do not think/assume that what
you’re going to publish will tick with your audience- you have to know your
audience first,so that you can target them with the relevant content.
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3. Nature of Blog Content
You also need to decide ahead
of time the kind of content(post) that you want to create and publish in your
blog. Your purpose is your best guiding post as far as content creation is
concerned. If you want to create a blog so as to educate your audience
then you should have more focus on informative/enlightening posts. And on the
other and, if you want to involve your audience in prompt reactions, then you
should focus more on trending topics and issues.
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Some readers are pleased or
happy they are reading a very posts, while others may love reading lengthy and
thought motivating posts – in the same vein, others persons may prefer online video
marketing resources like training videos.
Whichever content and style
you choose to make use of, a balance of contents will do you more and great
good.
So Finally, it all depends on
who you are targeting and what you want to achieve from your blog.
As seen from the topic of this post - this is the
first part of this aricle. To really understand everything precept by precept
and digest it, i divided it into parts.
So, always check back for the second part of this
tutorial when it will be posted so that you will not miss anything.
Hey, i greatly believe you’ve learnt one thing or the
other from this article ,show us some love by sharing this post on your social
media walls.
Categories:
Blogger/wordpress
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